All work
Work
Case studies across cloud platforms, AI products, brand systems for arts and theatre, and the e-commerce work that paid for the rest. Most of these were a team. None of these were alone.
Joanna Czech
Luxury Reimagined
Transforming Joanna Czech's online presence
Made By the Collective
Made By the Collective
Launching the studio I built: the brand, the manifesto, the materials
IBM
Empowerment by Design
The democratization of AI setup at IBM
Self-initiated
All the World's a Map
Charting Broadway's collaborative history
DigitalOcean
do.next
A North Star vision for the next decade of DigitalOcean, told as four vignettes about the people who use it
Palm Springs Book Fest
Palm Springs Book Fest
A modular poster system for a desert literary weekend
Impact Arts
Impact Arts Brand Development
Establishing brand architecture for a newly launched arts organization
The Long Center for the Performing Arts (Austin) / Impact Arts
Summer Stock Austin
Fourteen years of poster art for the Long Center's professional summer rep season
Church & Dwight (Arm & Hammer)
Hollow Core
Packaging system and process book for an Arm & Hammer fabric care concept
Church & Dwight (Arm & Hammer)
Zoofari
A workshop, a team, and the process book that empowered them
Signet Education (formerly Veritas Tutors)
Signet Education
Renaming and rebranding a Harvard Square tutoring institution for national expansion
The Long Center for the Performing Arts (Austin)
LongCenter.EDU
A master brand and three pillars for the Long Center for the Performing Arts' education and outreach
The Long Center for the Performing Arts (Austin)
Musical Theatre Awards
The annual print system for Greater Austin's high school musical theatre awards
Buttercream Bake Shop, Apex NC
Buttercream Bake Shop
A full identity for a small-town bakery, from badge to storefront to t-shirt voice
IBM
IBM Prospecting Hub
Designing for advisors who'd rather be on the golf course
Kinfolk Syrup Co. (Austin)
Kinfolk Syrup Co.
A small-batch fruit-syrup brand for the bartender who wants the whole story on the label
DigitalOcean
The DigitalOcean Copilot Journey
From a docs widget to a copilot platform: a year of building AI that users actually trusted
DigitalOcean
Simplicity in a Moment of Creation
Embedding a copilot inside the DigitalOcean database create flow, where users were already going