John Howrey
Design Leader
Contact
CURRENTLY DigitalOcean
PREVIOUSLY
SCAD
IBM
Skeptic
Philographica
Selbert Perkins Design

CASE STUDIES
Set Users Up for Success
Empowerment by Design

Driving Growth Through Design

All the World’s a Map

Luxury Reimagined

ABOUT Who I Am, What I Build
Philosophy of Leadership

wRITINGS We Don’t Need Another Framework
Design Leadership Is Cultural Leadership
Designers Should Own the Narrative
Speed and Substance Can Coexist
Collaboration Is the Work
Design as Stewardship of Experience






Who I Am, What I Build
A look at the philosophy and practice driving my design leadership

Design leader with 20+ years of experience driving AI-powered, human-centered product strategy across enterprise platforms, content systems, and e-commerce.

I lead with clarity and scale through systems—building design orgs, launching embedded AI experiences, and delivering results across UX, documentation, and platform design. From cutting handoff time by 40% to growing client revenue 15x, I bring strategic vision, team leadership, and a deep belief that joy and simplicity are essential to every experience.

My experiences empower and inspire. At DigitalOcean, I lead a talented team to deliver intuitive, impactful solutions for cloud developers, blending data-driven insights with creativity to drive real results. My work at IBM focused on crafting self-service tools that met the needs of even the most technically complex environments, pushing design at the speed of business.

With an MFA in Communication Design and a BFA in Graphic Design, my background in theatre and design drives my approach—emphasizing collaboration, innovation, and a relentless focus on human-centered design. I’m passionate about mentoring and building teams that push boundaries, solve problems, and anticipate the future.

Leadership for me isn’t just about managing—it’s about fostering environments where ideas thrive, driving alignment, and empowering people to deliver excellence.